Since 2005 Caramel Creative has been focused on being a leading independent brand studio. Our experience in design and its application allows us to deliver both practical and innovative content for a wide range of media.
We deliver a complete design, campaign and production service to a diverse mix of clients across a range of industries including property, hospitality, fashion, finance, sport & recreation, events, tourism, retail, government, health, manufacturing, architecture and not-for-profit.
Our work is always transparent and accessible to our clients. Our business has been built on referral and not by knocking on doors.
It helps that we hire adults who can come up with and execute big ideas, communicate effectively, build relationships, follow through and have a ‘we not me’ approach to great creative.
We excel in understanding our clients and their audience’s needs and then tailor a design package that best meets those needs. We constantly measure effectiveness and will update and develop a brand strategy accordingly. Its never a case of set and forget...
Our philosophy is to emphasise a fully collaborative process as the key to delivering outstanding design. As part of this we encourage creative expression and the exploration of ideas.
Research is a critical aspect of this, given that finding new communications solutions helps our clients stay at the forefront of a rapidly changing communications landscape, as well as keeping the studio a lively place for the cultivation of good thinking.
Our success is judged by our ability to remain a team of creatives who can deliver great campaigns while understanding the commercial imperatives.
Our designers understand the need to sell, first and foremost. Planners who know there isn’t a bottomless pit. Copywriters who get the difference between short copy and long copy. Account managers who acknowledge the need to be more than glorified couriers.
View our Showreels
Motion Graphics & Videography Showreel