We designed and developed the brand through online and offline campaign marketing and brought the event to life with a truly memorable and highly personal experience.
To create an immersive experience for visitors, we designed a digital QR-based experience where visitors could discover more about each car and vote for the ‘People’s Choice Award’ on their mobiles.
We implemented all event touchpoints from ticketing to entry lanyards, wayfinding and signage and digital experiences.
The Motorists Concours d’Elégance at Pt. Leo Estate was a huge success with thousands of spectators and sold-out gala events. The 2023 event is currently in planning and due to be held in April next year.